Introduction to radio: blog tasks
Read Media Factsheet #224 Understanding the Industrial Context of Radio . This will give you a wider perspective on industry contexts for radio with particular focus on the industry theorists (Hesmondhalgh, Curran & Seaton, Livingstone & Lunt). Answer the following questions: 1) Read the first two pages of the factsheet. How does the Factsheet argue that radio still has cultural significance in the digital age? 2) Look at the page 4 section on media theories. Briefly summarise the ideas of Curran and Seaton, Hesmondhalgh and Livingstone and Lunt. 3) What is the definition of public service broadcasting? 4) Look at the list of eight key principles for BBC Radio on page 6 of the factsheet. Choose the three you think are most significant and explain why. 5) What does the Factsheet suggest is the future of PSB radio? Do you agree?